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Hotel Culture Week

/ Hotel and Tourism?Coexistence &?Steady Progress/

In the context of globalization and digitization, the brand development of the Chinese hotel market is facing unprecedented opportunities and challenges. The government has provided solid policy guarantees for the prosperity and stability of the hotel industry through the continuous issuance of various documents. The steady growth of China’s GDP and the rise of the tertiary industry have injected strong vitality into the hotel market. At the same time, the trend towards diversification and personalization of tourism methods has provided hotel brands with abundant innovation space, such as emerging new tourism models such as niche tourism, reverse tourism, and alternative tourism. At the technical level, the implementation of ESG strategies provides important support for the sustainable development of the hotel industry. Hotel brands should not only pursue economic benefits, but also pay attention to the comprehensive development of the environment, society, and governance.

Various topics have sparked heated discussions within the industry. As one of the important activity sections of the Hotel&Shop Plus exhibition, Hotel Culture Week aims to focus on the latest hotel cultural and tourism trends and hot topics every year. It invites industry experts such as hotel management groups, boutique hotels, purchasers, investors, designers, etc. to participate in the summit forum, discuss new ideas for operation and maintenance, and explore new directions for investment and franchise. Through innovative activities such as mockup room show, hotel uniform show, and hotel housekeeping competitions, it promotes industry exchanges.

2025 Review

International Hotel Brand Innovative Forum

WHEN:?31 March 2025

WHERE:?Shanghai New International Expo Center (Pudong)

ORGANIZERS: Sinoexpo Informa Markets

Future Horizon: Exploring the 2025 Hotel & Cultural Tourism Innovation Ecosystem

WHEN:2 April 2025

WHERE: Shanghai New International Expo Center(Pudong)

ORGANIZERS: LaoGuan Cultural Tourism Circle

2025 The Fifth Chinese Business Travel and Hotel Brand Culture Festival

WHEN: 31 March 2025

WHERE: Shanghai New International Expo Center(Pudong)

ORGANIZERS:Association of China Commercial Enterprise
Management Cultural, Business and Tourism Branch

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Meadin (Shanghai) Regional Hotel Development Forum: Diversity & Renewa

? ? WHEN: 31 March 2025
? ? WHERE: Shanghai New International Expo Center (Pudong)
? ? ORGANIZERS: Meadin

HOTEL PROCUREMENT CONFERENCE 2025

? ? WHEN: 31 March 2025
? ? WHERE: Shanghai New International Expo Center (Pudong)
? ? ORGANIZERS: Hoteln

?The 4th China Hotel Innovation and Empowerment Summit in 2025

? ? WHEN: 2 April 2025
? ? WHERE: Shanghai New International Expo Center (Pudong)
? ? ORGANIZERS: melandhotel ?

The 6th Hospitality Textiles Digitalization Forum

? ? WHEN: 1 April 2025
? ? WHERE: Shanghai New International Expo Center (Pudong)
? ? ORGANIZERS: YDC Laundry Design & Operations Consultant

? 2025 Hotel Traffic and Brand IP Marketing Forum

? ? WHEN: 1 April 2025
? ? WHERE: Shanghai New International Expo Center (Pudong)
? ? ORGANIZERS: Zhipeng Hotel Circle?

? ? Hotel Uniform Show

? ? WHEN: 31 March – 1 April 2025?
? ? WHERE: Shanghai New International Expo Center (Pudong)
? ? ORGANIZERS: Hotel Industry Branch of Shanghai Tourism Industry Association,Sinoexpo Informa Markets

? ? Hotel Housekeeping Competition

? ? WHEN: 1 April – 2 April 2025
? ? WHERE: Shanghai New International Expo Center (Pudong)
? ? ORGANIZERS: Shanghai Wanrun International Hotel Supplies Market Management Co., Ltd

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